What makes great wineries special is that they strive for something bigger. Founded in 1842, Robbers & van den Hoogen is one of the oldest family-owned wineries and an importer of wines in the Netherlands. Now run by the fourth generation, it strives to combine art, passion, Mother Nature, tradition, and modern business – hence its decision to accept bitcoin payments.
In March 2015, Robbers & van den Hoogen became the second winery in Arnhem to accept bitcoin payments. What was the main trigger behind this decision? “Arnhem Bitcoinstad” (‘Bitcoincity’) came into existence when three Bitcoin enthusiasts decided they wanted to be able to spend bitcoin in their local town. They went on a mission to convince local business owners to accept bitcoin payments. Because of their efforts, there are more than 100 local businesses in Arnhem that accept bitcoin today!
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